Found this through the Content Marketing Institute website, and I had to share:
What kind of content do you crave?
Why we read is as varied as why we write. But I agree with the items on this list - books that have these are the books that people keep coming back to, that are the first picked off the shelves and the first to be shared with friends.
It's one thing to write; it's another thing to write something that people want to read. What kinds of content are in your novel? What will make readers crave your story?